I am Apolonia, an experienced designer and art director, armed with an insatiable curiosity and unbroken belief that good design not only sells but most importantly makes a meaningful impact.
With over 12 years of experience, my expertise spans art direction, design leadership, branding, UX/UI web design, and social media. I’ve excelled in visual problem-solving, helping brands engage with their audiences, building authentic relationships and delivering tangible business outcomes. I have gained hands-on expertise working with companies, agencies, in-house teams and building well-performing design teams across the globe, from Europe to Australia.
I believe that the best customer experiences come from genuine connection. This is why I prioritize transparent communication, mutual understanding, and a clear definition of success in every project I undertake. I aim to do more than just meet briefs – I always make a determined effort to find the best creative solution that moves the needle and conveys the right message to the right audience.
I love creating good stories, immersing myself in the creative process and working with likewise driven people. If my approach and expertise resonate with you, feel free to drop me a line.

👉 helloapolonia@gmail.com

Areas of Expertise:
✔ Art Direction & Photo Art Direction
✔ UI/UX & Web Design
✔ Branding & Visual Identity
✔ Digital Marketing & Social Media Campaigns:
✔ Leadership in Creative Teams
✔ EDM Strategy & Automation
✔ Industry Expertise in Arts & Education

✔ Adobe Creative Suite (Photoshop, Illustrator, In Design)
✔ Figma 
✔ Capture one pro
✔ CupCat, Canva, Adobe Express
✔ EDM tools: Omnisend, Klaviyo
✔ PM tools: Google Suite, Slack, Asana, ClickUp, Trello, Atlassian
✔ Analytic Tools: HotJar, VWO

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